SOCRATIC DIALOGUE PODCAST - SOLVED CASE# 11 - AUDIOPHILE SPEAKER BUSINESS
In this podcast, Sam Mishra, the author of Strategic Case Analysis: Business Concepts, Strategy Frameworks, and Solved Cases as Socratic Dialogues, takes the role of the Consultant, and Jay assumes the role of the Client, representing the Audiophile Speaker Manufacturing business. The client has a business problem: its sale is seasonal, peaking prior to Thanksgiving / Christmas retail sales. Its customers, who are brand names ranging from Cerwin Vega to Niles Audio to Acoustic Research, have to place their products in retail chains like Best Buy and Circuit City by Mid-November. Frequently, to meet these deadlines, the client is forced to air-ship from India to USA.
This seemingly simple business problem has a lot of complexities underneath it, ranging from supply chain bottlenecks in China to sales forecasting in USA. The consultant finds out about these problems by engaging the client in a Socratic Dialogue. Once the consultant unearths the major problems, it proposes the solutions as part of this dialogue.
In the podcast, the author also announces that the book is now a prescribed text-book in UNLV - University of Nevada, Las Vegas, a large accredited University in United States.
Listen to this Socratic Dialogue to appreciate solving a business case at its analytical best. In the process, you will also learn about CRM (Customer Relationship Management) / sales forecasting, supply chain automation / lean manufacturing, shipping container loads by sea vis-à-vis air-shipping, the Pareto 80-20 rule (as opposed to the Pareto Negotiation Frontier), etc.
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